Why do we feel so satisfied when we score a great deal? Behavioral economists say it’s because of the “pain of paying” — the psychological discomfort of spending money. Coupon apps help soften that ...

Discover how coupons can increase store traffic, customer loyalty, and sales. Weigh the pros and cons to boost profitability in your business strategy.

Use the Amazon app to “break” the price by tapping through sizes, colors, and pack counts, and compare per-unit prices — the non-default option is often ch ...